Branding

The Gap Debacle

Posted on October 13, 2010 by Pam

The Gap debacle and how it highlights the value of good design.

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Advertising doesn’t always work

Posted on October 1, 2010 by Crispin

I know this is old but I came across it again and it made me smile. Seth Godin talked about standing out at TED.com in 2003. This is more relevant today than when he presented at TED.com in 2003 http://www.ted.com/talks/seth_godin_on_sliced_bread.html

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Posted on June 29, 2010 by Crispin

The golden age of jargon is over – or is it? “low hanging fruit” is still popular http://ping.fm/AJEfa

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